Booksy Review 2026
The marketplace-first booking platform with 35M+ consumers
Quick Verdict
Booksy is the leading platform for salons whose primary goal is new client acquisition. Its 35M+ consumer marketplace is the largest in the beauty industry, making it particularly valuable for salons in competitive urban markets. At $29.99–79.99/mo, it's priced competitively for what the marketplace discovery alone provides. It lags behind Vagaro on operational features (no payroll) but excels at getting new clients into your chair.
Booksy Pricing (2026)
Prices are per location. Booksy charges standard payment processing fees (2.49%–3.5% depending on transaction type). No setup fees.
Boost
$29.99/mo
Entry plan with all booking essentials
- Unlimited bookings
- Calendar management
- Client database
- Basic SMS reminders
- Marketplace listing
Boost+
$49.99/mo
Most popular — adds no-show protection
- Everything in Boost
- No-show protection & deposits
- Advanced marketing campaigns
- Staff management
- Insights & analytics
Biz+
$79.99+/mo
For growing multi-location businesses
- Everything in Boost+
- Multi-location management
- Advanced analytics
- Priority support
- Custom pricing
Complete Feature Breakdown
Booking & Marketplace
| Online Booking | |
| Consumer Marketplace(35M+ consumers) | |
| Instagram Booking | |
| Google Booking | |
| Facebook Booking | |
| Walk-In Queue | Boost+ |
Business Features
| No-Show Protection | Boost+ |
| Deposit Collection | Boost+ |
| Staff Management | |
| Commission Tracking | Boost+ |
| Payroll Processing | |
| Inventory Management | Basic |
Marketing
| Email Campaigns | Boost+ |
| SMS Campaigns | Boost+ |
| Automated Reminders | |
| Loyalty Program | |
| Review Management | |
| Promotion Campaigns | Boost+ |
Pros & Cons
Pros
- 35M+ consumer marketplace — largest beauty booking marketplace
- Strong brand recognition — clients actively search for salons on Booksy
- Excellent no-show protection with deposit collection (Boost+)
- Active community of barbers and beauty professionals
- Clean, modern interface that clients and staff find easy to use
Cons
- No payroll processing — need a separate solution for W-2 employees
- No loyalty program built in
- Marketing features locked behind Boost+ plan ($49.99/mo)
- Payment processing rates (2.49%–3.5%) not the most competitive
Who Is Booksy Best For?
✅ Booksy is a great fit if...
- Salons in competitive urban markets needing new client discovery
- Barbershops with strong Booksy community presence
- New salons building their initial client base
- Businesses where the $29.99–49.99/mo cost is justified by 2–3 new clients/month
⚠️ You may want to look elsewhere if...
- Established salons with fully booked calendars (marketplace advantage diminishes)
- Salons with multiple W-2 employees needing payroll software
- Budget-conscious operators (Fresha is free with similar booking features)
See How Booksy Compares
Read our side-by-side comparisons featuring Booksy.
Frequently Asked Questions About Booksy
How much does Booksy cost?
Booksy pricing: Boost $29.99/mo, Boost+ $49.99/mo, Biz+ $79.99+/mo. No-show protection and advanced marketing require Boost+ ($49.99/mo). For most salons, Boost+ provides the best value — the no-show protection alone typically pays for the plan cost.
How big is Booksy's marketplace?
Booksy has 35+ million registered consumers and is the largest beauty-focused consumer marketplace in the US and several European markets. This is the platform's #1 competitive advantage — genuine consumer demand for Booksy-listed businesses. In major US cities, Booksy has particularly strong penetration in the barbershop and hair salon segments.
Does Booksy have payroll?
No. Booksy does not include payroll processing. It supports staff scheduling, commission tracking, and basic performance reporting, but salary calculation and tax withholding require a separate payroll solution like Gusto, ADP, or Square Payroll.
Is Booksy good for barbershops?
Booksy is particularly strong in the barbershop market. A large percentage of Booksy's consumer base actively searches for barbershops, and many barbers consider Booksy their primary platform. The combination of marketplace exposure, no-show protection, and barbershop-community presence makes it the top choice for many barber operators.
Can I try Booksy for free?
Yes. Booksy offers a 14-day free trial on all plans with no credit card required. This lets you test the booking system, set up your profile, and see if Booksy's marketplace drives discovery in your area before committing to a subscription.
Ready to try Booksy?
Start your free trial and see if Booksy is the right fit for your law firm.
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